The American Cancer Society recently announced the
its website, www.cancer.org, with a broad
range of new features, including personalized content, interactive health
planning tools, and online discussion groups.
"When you face a cancer diagnosis, it can be a devastating
experience," said David S. Rosenthal, MD, volunteer chairman of the
American Cancer Society’s Health Content Advisory Group. "It can feel
like the most lonely time of your life. We wanted to use the power of the
Internet to help people connectwith one another and with the American Cancer
Societyin order to help people realize they are not alone in this
An Evolving Effort
The new site evolved over nearly 2 years using feedback from
cancer patients, families, and leading scientific researchers and health-care
professionals. It was designed to provide people with the tools to make their
own personal decisions about cancer treatment, and to help them cope with cancer
in their lives. Visitors will have access to a wide range of American Cancer
Society services and information 24 hours a day, 7 days a week, 365 days a year.
Among the many interactive tools offered by the website are
personal planners that keep track of doctor’s appointments and hospital
visits, health risk assessment tools, and cancer treatment decision and support
resources. "We wanted to make cancer.org a true interactive resource that
puts the power of personalized information in the hands of our users," said
Terry M. Music, strategic business manager for cancer information at the
American Cancer Society National Home Office and herself a cancer survivor.
"As everyone’s experience with cancer is different, so is the kind of
information they seek when they come to our site. From that standpoint, we
designed cancer.org so that it could be customized to fit each individual person’s
In addition to the new look and feel, cancer.org
empowered with improved navigation and search features that make it easier to
find a variety of cancer information. Users can log on to find anything and
everything they might need or wantfrom the latest news and research reports,
treatment information, links to hospitals, survivor stories, and links to events
in their local communities.