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Post Office Boosts Breast Cancer Stamp

Post Office Boosts Breast Cancer Stamp

WASHINGTON—Sales of the 40-cent Breast Cancer stamp generated $5.2 million for breast cancer research in the first 7 months following its release in July 1998. The US Postal Service plans a sales campaign tied to Mother’s Day, and it will promote the stamp in partnership with the Revlon Run/Walk for Women fund-raiser in Los Angeles and New York City

Funds from the stamp’s sale above the regular cost of a first-class stamp, now 33 cents, go the National Institutes of Health (70%) and Department of Defense (30%) for breast cancer research

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